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90-Day MVP Execution Plan

Objective

Launch a credible MVP that proves GrowthSO can improve decision speed and marketing efficiency in real customer workflows.

Days 1-30: Foundation

  • Finalize MVP scope and success metrics.
  • Implement org/domain onboarding and auth.
  • Deliver baseline SEO crawler and issue model.
  • Stand up KPI baseline dashboards.

Exit criteria:

  • first end-to-end workflow runs in staging,
  • baseline metrics are measurable.

Days 31-60: Core Value Loops

  • Add AI content brief + draft generation.
  • Add review ingestion and sentiment pipeline.
  • Add paid campaign ingestion and budget recommendation logic.
  • Introduce action queue prioritization.

Exit criteria:

  • at least 3 integrated loops working (SEO, content, review/ads),
  • pilot users can execute weekly decisions in one workspace.

Days 61-90: Production Readiness

  • Harden CI/CD, observability, and incident workflows.
  • Complete role permissions and audit logging.
  • Run load and reliability tests.
  • Prepare launch assets and operating cadence.

Exit criteria:

  • production launch checklist completed,
  • stakeholder sign-off with KPI targets for next quarter.